Jessica Luper 02 July 2015

Population ‘unaware’ of smart city initiatives launched by councils

Some 96% of people are unaware of smart city initiatives being run by their local council, while one in four are unclear on any one main benefit.

Arquiva and YouGov’s research reveals in fact almost half of people still felt that smart cities were over five years away.

However, over a third (37%) of 18-24 year olds claim to be passionate about their nearest city becoming smart, with 33% of that age group also saying would consider moving to another city if it was smarter than their own.

Sean Weir, business development director of smart metering and M2M at Arqiva, said: ‘Councils desperately need to find a way to harness the enthusiasm of the tech-savvy younger generation.

‘If done correctly, they create powerful advocates to spread awareness - if done wrong, and they risk their city's economic future.’

It was also revealed that there is disparity between the top city issues identified by local governments and where residents felt the budget would best be prioritised. For example, one of the top government issues was identified as limited parking, while less than one in ten British adults felt this was a concern.

The results suggest councils would do well to work with local youth groups to create engaging initiatives, forging a halo effect of local advocacy and ongoing partnerships with young tech developers.

SIGN UP
For your free daily news bulletin
Highways jobs

Senior Residential Worker

Wakefield Council
£35,412.00 to £38,220.00, Grade 8
Exciting opportunity – Senior Residential Worker needed in our Children’s Home! Wakefield, West Yorkshire
Recuriter: Wakefield Council

Panels QA and Projects Lead

Wakefield Council
£38,613.67 to £41,590.89, pro rata. Grade 10. Term Time
You will be collaborative and efficient, chairing our established multi-agency Alternative Provision Panels Wakefield, West Yorkshire
Recuriter: Wakefield Council

Enhanced Senior Social Worker

Wakefield Council
Career Grade 10 to 11
We are seeking Social Workers to join our superb Locality Services. Wakefield, West Yorkshire
Recuriter: Wakefield Council

Content creator

Oxfordshire County Council
£29064 - £31022
About the Role You'll be surrounded by marketing and creative specialists who will use the content you produce to tell the story of the council as part of planned campaigns and marketing communications. Your high impact, creative, audio and video storyte Oxford
Recuriter: Oxfordshire County Council

Senior Community Engagement Officer

Oxfordshire County Council
£31537 - £34434
About the Role We are looking for an enthusiastic, self-motivated, confident person to join our team as our Senior Community Engagement Officer at Oxfordshire County Council's Trading Standards Service. As the leading member of our “Prevention” team Graham Hill House, Electric Avenue, Ferry Hinksey
Recuriter: Oxfordshire County Council
Linkedin Banner