01 November 2017

Sales of vape starter kits soar by 29% as NHS Stoptober campaign embraces e-cigarettes

The latest sales figures show that Public Health England’s new harm reduction approach to decreasing smoking rates across the UK has not only been widely accepted, but capitalised upon this Stoptober.

For the first time, vaping has featured prominently within the NHS Stoptober campaign, with the official website included in the Stoptober TV advertisement.

Vape Club - the UK’s largest online retailer of vaping products and e-cigarettes - has seen e-cigarette starter kit sales increase by 29% year on year following the launch of the 2017 campaign.

Director of Vape Club Dan Marchant says that the medical acceptance has provided a watershed moment for public health: ‘It’s fantastic to see the NHS finally backing vaping as a pathway to quit smoking. The industry has been backing this alternative for a long time, but with the evidence provided by Public Health England, endorsements from the likes of Cancer Research UK and the figures which are produced by Action on Smoking and Health (ASH), there can be no doubt that vaping is the most effective method to give up tobacco.

'The NHS advocating vaping as an alternative to tobacco is an enormous breakthrough and will do an outstanding amount of good for public health and tobacco control in the UK.’

Believed to be 95% less harmful than traditional tobacco, e-cigarettes feature within the NHS’ Stoptober campaign as a way of phasing out tobacco rather than advocating - as seen in previous campaigns - the ‘cold turkey’ approach.

Through the adoption of this harm reduction strategy, the UK has seen record high rates of smoking cessation and is fast becoming a European leader in this respect.

SIGN UP
For your free daily news bulletin
Highways jobs

Registered Building Inspector (Band 2/Grade 7)

Health and Safety Executive
£60,760 - £65,776
The Building Safety Regulator (BSR) is transforming building safety regulation across England. United Kingdom / various Locations
Recuriter: Health and Safety Executive

Revenues and Recovery Team Leader

Ashfield District Council
£37,938 - £40,476 per annum (pay award pending)
We have an exciting opportunity for a Revenues and Recovery Team Leader Sutton-In-Ashfield, Nottinghamshire
Recuriter: Ashfield District Council

Housing Options Officer

Ashfield District Council
£31,067 - £33,366 per annum (pay award pending)
Do you want to make a real difference to the lives of residents in housing need? Sutton-In-Ashfield, Nottinghamshire
Recuriter: Ashfield District Council

Building Services Operative

Ashfield District Council
£25,584 - £27,269 per annum (pay award pending)
The Facilities team are looking to recruit an enthusiastic individual Sutton-In-Ashfield, Nottinghamshire
Recuriter: Ashfield District Council

Street Cleansing Technician (CDC)

City Of Doncaster Council
Grade 5, £24,397 per annum (pay award pending)
Do you enjoy working outside, as part of a team that make a direct difference to the communities of Doncaster? Doncaster, South Yorkshire
Recuriter: City Of Doncaster Council
Linkedin Banner