William Eichler 11 May 2023

Council cracks down on ‘Brazilian Butt Lifts’

Council cracks down on ‘Brazilian Butt Lifts’  image
Image: Prostock-studio / Shutterstock.com.

Wolverhampton City Council has become the first local authority in England to serve a prohibition notice on a business offering non-surgical ‘Brazilian Butt Lifts’.

The notice was served on Clinique Modele Aesthetics which was offering non-surgical buttock augmentation injections with dermal filler – also known as ‘body sculpting’ or ‘bum filler’.

The prohibition notice was served following an assessment of the skills, knowledge and experience of those carrying out the procedure, a review of equipment available on site and expert opinion from a consultant plastic and reconstructive surgeon.

Cllr Steve Evans, City of Wolverhampton Council’s cabinet member for city environment and climate change, said: ‘We have based our decision to issue this prohibition notice on expert medical advice and with the aim of preventing any harm coming to our residents.

‘The provision of these procedures is currently unlicensed and although work is underway to agree a standardised licencing scheme, it is not known how long this will take. Therefore, we have taken this action in the meantime as we believe people could be putting themselves at real risk.’

Marc Pacifico, consultant plastic surgeon and President of the British Association of Aesthetic Plastic Surgeons (BAAPS), said: ‘We are fully supportive of the decisions taken by the City of Wolverhampton Council. The risks involved in filler injection can be significant, especially when injected blindly into the buttocks.

‘Furthermore, not being medically trained in both the procedure, and in recognising and managing risks and complications, puts patients at significant risk of harm. We hope that other councils around the UK follow this example of decisive action to protect the public.’

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