A council has defended a controversial video showing a man going to the toilet in the street, released as part of anti-dog fouling campaign.
Newry and Mourne District Council posted the video online, showing an actor ‘defecating’ outside a building. It ends with the message that people fouling in the street is as unacceptable and unthinkable as dogs doing the same.
The council admitted it was using ‘shock tactics’ to change public behaviour, but claimed the video had received a positive response.
A spokesperson for the council said: ‘The council took the decision to release this video as an innovative approach to raising the issue of dog fouling and the need for responsible dog ownership.
‘It is accepted that this video is using shock tactics to address this serious public health issue but the Council believes this is a means to an end. The overall response so far is very positive and the Council is being commended for adopting such a novel approach.’
However, people on Facebook have branded the video as ‘crass’ and ‘unbelievable’, with some calling for it to be taken down.
