William Eichler 29 August 2019

Council chiefs back campaign promoting physical activity

Council chiefs back campaign promoting physical activity   image

Local authority leaders are backing a new campaign to help the 15 million people who live with one or more long-term health conditions in England do more physical activity.

Sport England has launched the We Are Undefeatable campaign with 15 leading health and social care charities to help those with conditions such as diabetes, cancer, arthritis and Parkinson’s ‘build physical activity into their lives’.

One in four people in England live with a long-term health condition, and they are twice as likely to be inactive despite evidence that being active can help manage many conditions and help reduce the impact and severity of some symptoms.

‘We are very proud to support our charity partners in delivering this new campaign because we know with the right support, sport and physical activity has the ability to change the lives of people living with long-term health conditions for the better,’ said Sport England chief executive Tim Hollingsworth.

‘This campaign forms part of a longer-term drive by Sport England to change cultural and social norms around long-term health conditions and physical activity.’

Juliet Bouverie, chief executive of the Stroke Association and lead campaign spokesperson, commented: ‘People want to be more active because it improves their mood and wellbeing.

‘I’m hugely excited about helping more people living with a health condition feel that physical activity is possible, with lots of ideas about the ways that you can keep moving.’

Cllr Gerald Vernon-Jackson, chair of the Local Government Association’s Culture, Tourism and Sport Board, said: ‘Across the country, councils are developing exciting and innovative programmes to encourage older people, including those with long-term conditions and disabilities, to access physical activity.

‘Council services, such as leisure centres and parks, have a key role to play in helping people with long-term conditions keep active and well. They also help to reduce NHS and social care spending, prevent loneliness and improve health and wellbeing.

‘Councils want to continue providing their residents with inclusive facilities to stay active. It is vital that the Government uses the upcoming Spending Round to give councils financial certainty so they can plan for the future and meet the needs of their residents.’

The power of local systems to save lives image

The power of local systems to save lives

Councils and their partners could do even more to contain the spread of COVID-19 if properly funded to undertake a robust localised system of testing, tracking and tracing, argues Professor Donna Hall.
SIGN UP
For your free daily news bulletin
Highways jobs

Team Manager - Children in Care -North Essex

Essex County Council
Negotiable
At Essex County Council (ECC) we are "Serious about Social Work". Having won the Best Social Work Employer of the Year Award and been awarded 'Outsta England, Essex, Colchester
Recuriter: Essex County Council

Community Short Breaks Workers

City of York Council
£12.58 per hour (plus  enhancements)
We are seeking staff to work various hours, mostly during evenings, weekends and throughout school holidays, to suit the children and their families. York, North Yorkshire
Recuriter: City of York Council

Senior Legal Officer Social Services - Adult

City of York Council
£30,500 to £34,797 per annum
We have a rare opportunity for a senior legal officer to join our social services team. York, North Yorkshire
Recuriter: City of York Council

Senior Social Workers x2 - Family Support & Protection

Essex County Council
£39168 - £47405 per annum + Plus Excellent Benefits Package
We are looking for an experienced, motivated and creative social worker to join our team. England, Essex, Basildon
Recuriter: Essex County Council

Senior Legal Officer Social Services - Child

City of York Council
£30,500 to £34,797 per annum
We have a rare opportunity for a senior legal officer to join our social services team. York, North Yorkshire
Recuriter: City of York Council

Public Property

Latest issue - Public Property News

This issue of Public Property examines how how flexible workspaces can lead the way in regeneration for local authorities, Why local authority intervention is key to successful urban regeneration schemes and if the Government’s challenge of embracing beauty is an opportunity for communities.

The March issue also takes a closer look at Blackburn with Darwen Council's first digital health hub to help people gain control over health and care services.

Register for your free digital issue