City workers in Bristol can now find ‘commute buddies’ as part of a new digital initiative to cut congestion.

Five new areas, including the city’s prominent Temple Quarter Enterprise Zone (BTQEZ), have joined the free-to-use journey-share scheme which enables staff to find walking, cycling or commuting companions to share their journeys.

The not-for-profit initiative joinmyjourney is run by Bristol-based resource efficiency specialist ecosurety, and was launched eight months ago with support from the Local Sustainable Transport Fund¹ (LSTF) and North Bristol SusCom.

The BTQEZ aims to attract over 17,000 workers over 25 years and the council hopes schemes such as joinmyjourney can contribute to this.

Cllr Mark Bradshaw, Bristol City Council’s cabinet member for transport said: ‘As the Enterprise Zone develops, attracting many more thousands to work in its growing high-tech, digital and low carbon businesses, it is crucial that people have better information and choice to travel to work more sustainably.

‘Bristol’s business community is thriving, and offering sustainable transport plans benefits not only city residents, but can also help to attract new businesses who are passionate about making a positive contribution to tackling congestion and air pollution in Bristol. It’s a rea win-win.’

James Piper, commercial director at ecosurety, said: ‘ecosurety wholeheartedly supports sustainability. Our decision to run with this CSR project and invest significant amounts of time, money and resources underlines our commitment to our local business environment and community, as well as to our core value of striving to continuously eradicate all forms of unnecessary waste.’

For more on sustainable transport visit here.