WPS, one of the UK’s leading Parking Equipment Manufacturers, is to launch two major technologies that will further its ability to offer the best solution for all parking environments.

Its new ticketless parking solution uses state-of-the-art ANPR technology that incorporates artificial intelligence (AI) to deliver extremely reliable and highly-accurate reading rates. The AI ‘learns’ the more it reads, therefore becoming even more reliable once installed.

As a part of WPS’ proven ParkID™ software and utilising ParkAdvance™ hardware, the ticketless solution provides all of the features that users have come to expect. These include: a fully IP-based operating architecture ensuring the system is future proof and able to integrate with all technologies both now and in the future; renowned system reliability; and comprehensive reporting capabilities informing on revenue and parking usage data. The equipment also benefits from the support and expertise of WPS’ professional and highly-skilled engineering and installation team.

Simon Jarvis, Managing Director of WPS in the UK, says there is a place for both ticketless and ticketed parking solutions: “Our choice of ticketed and ticketless parking from one core system enables us to tailor a solution that suits its environment,” he explains, “and because all of our solutions exploit the same technology at their heart, our customers can trial a ticketless approach with limited risk; a modular switch to ticketed operation is painless if they find ticket free operation is not completely optimal for their needs.”

WPS will also announce details of a new validation platform, ValID™ that meets the need for an intelligent and genuinely flexible large-scale parking validation solution to satisfy the needs of both the retail community and local authorities alike. It enables any retailer or leisure provider to offer and fund controlled, discounted parking in town centres, while also supporting the local authority in bringing value trade and spend to retailers, restaurants, cafes, hotels and other leisure providers.

Developed in-house by WPS engineers and Cheshire West and Chester Council (the Council trialling the system), retailers can quickly and easily enrol online as a participating validator, pay online in advance for validation ‘credit’ and manage their pre-paid accounts; the system also provides a management backend for the Council to control clients, build reports and provide insights into usage.

Simon says that it provides a solution not met by any other validation technology and strikes the necessary balance between retailers’ desire to offer free parking to attract custom and local authorities concern that free parking is difficult to control and easy to abuse:

“Rather than offering blanket discounted or free parking to everyone regardless of what custom they bring, the ValID system means that discounting can be selectively targeted at those who are spending in our towns. It also provides a simple, low admin system for councils to pre-collect validation revenue” he explains.

“We are extremely excited to showcase how this technology can provide a highly-efficient way for large numbers of retailers and leisure providers to offer parking validation, and not just the larger and more well-established brands.”

WPS will exhibit on parent company Dynniq’s stand, where a wide range of dynamic, high-tech and innovative integrated mobility and energy solutions and services will be showcased.

Tel: 01793 541080 or visit www.wpsparking.com