Laura Sharman 08 October 2020

Majority of councils lack a defined data analytics strategy, survey shows

Majority of councils lack a defined data analytics strategy, survey shows image

Less than a third of local authorities have a defined data analytics strategy despite the majority investing in data analytics platforms, new research has revealed.

A freedom of information request by TrueCue shows 93% of local authorities are using data analytics platforms. However, only 29% have a clearly defined and centralised data and analytics strategy endorsed by senior leadership.

Nearly four out of ten local authorities surveyed were also found to have an uncoordinated or mixed approach to their data and analytics strategy.

James Don-Carolis, managing director of TrueCue, said: ‘While there are signs positive steps are being taken by local authorities to improve their data maturity – namely the wide use of analytics platforms – the evidence highlights many still have an uncoordinated approach.

’If local authorities are to make the most of their investments in analytics, they need to establish a centralised strategy for data analysis that aligns with the long-term strategic objectives of the organisation.’

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