Aggregate Industries, one of the UK’s leading aggregates, construction and building materials groups, has announced a major re-brand which will consolidate 25 of its businesses under the Aggregate Industries name.
The changes, which will come into effect from the end of September, are part of a drive by the company to make it easier for customers to source products and services from across the group. The move also supports the company’s construction solutions strategy which has seen it supply multiple products and services to a number of major projects including the Olympic Park.
Growth through acquisition has led to multiple brands within Aggregate Industries and CEO Alain Bourguignon says that now is the right time to unify the business under one brand.
He comments: “The re-brand is a significant change for the company, but one that we believe will improve the customer experience and provide us with a strong platform for growth as the market begins to recover.
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