Chris Ames 15 August 2017

Council saves thousands by removing pay and display machines

A council is saving thousands of pounds and generating extra income by removing pay and display parking machines and shifting to cashless payments.

The move is part of an objective of Reigate & Banstead Borough Council to become financially self-sufficient by 2020.

The council saved £60,000 by not replacing 16 machines at a cost of £3,750 a time and avoided a further £2,300 expenditure in six months through reduced cash collections and processing.

It is also benefiting from an increase in parking income of almost £56,000 from motorists moving to RingGo.

While removing machines has been the greatest driver of behaviour changes, the council has supported the move to cashless parking with promotional activities.

Jacquie Joseph, Reigate and Banstead’s parking and business support services manager, said: ‘We’ve been delighted at how successful this RingGo campaign has been. The return on investment has been astonishing. With just a few thousand pounds we’ve made savings worth 20 times that, and increased revenues by a similar amount too.

‘Not only that, but the increase in revenue is ongoing, so we’ll benefit from now on. It’s certainly contributing to the Council’s goal of being financially self-sufficient by 2020.’

Cobalt Telephone Technologies, the company behind RingGo, said motorists find that the ease of using cashless parking means they stay longer, and the average transaction value is now 6% higher than it was six months ago.

RingGo allows drivers to extend their parking sessions remotely and the number of such extensions in Reigate & Banstead has increased by 50% since the previous period.

SIGN UP
For your free daily news bulletin
Highways jobs

Senior/Principal Regeneration Officer

Fareham Borough Council
£45,465 - £55,379
Our town centre regeneration is moving from planning to delivery, and we're looking for someone who wants to help make regeneration happen. Fareham, Hampshire
Recuriter: Fareham Borough Council

Director of Planning and Building Control

Royal Borough of Greenwich
up to £140,000
Our new director will play a key role at the heart of the Council’s ambitious agenda for place‐based growth and regeneration. London (Greater)
Recuriter: Royal Borough of Greenwich

Assistant Director, Strategic Property

Royal Borough of Greenwich
circa £120,000
This exciting property leadership role combines commercial, civic, and heritage asset management London (Greater)
Recuriter: Royal Borough of Greenwich

Chief Executive

Eastleigh Borough Council
circa £150,000
We embrace the opportunities presented by reorganisation and devolution across the region. Eastleigh, Hampshire
Recuriter: Eastleigh Borough Council

Corporate Director, Corporate Services and Section 151 Officer

Luton Borough Council
up to £160,170 per annum
We have delivered significant progress and stand on the cusp of a once-in-a-generation opportunity. Luton, Bedfordshire
Recuriter: Luton Borough Council
Linkedin Banner