Laura Sharman 01 June 2017

Council offers street naming rights to local firms for £20,000

Local businesses will be given the opportunity to sponsor new street names in Moray after the council approved the revenue generating plan.

The new initiative will allow firms to name new roads and bridges for around £20,000.

However, proposed names will still need to comply with general principles already in place and be approved by elected members.

The council’s head of development services, Jim Gran, said: ‘Sponsorship payments may vary but it is thought that those of commercial interest could achieve a payment of £20,000.’

The scheme is thought to be the first of its kind in Scotland.

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This issue of Public Property examines how how flexible workspaces can lead the way in regeneration for local authorities, Why local authority intervention is key to successful urban regeneration schemes and if the Government’s challenge of embracing beauty is an opportunity for communities.

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