Westminster City Council is seeking to crack down on ‘outdated and unsightly’ estate agent boards outside properties across the borough.
The London borough council will ask communities secretary Angela Rayner to remove the automatic permission estate agents have to display the boards, known as deemed consent.
If Ms Rayner agrees, permission to display the signs would have to be sought from the council – a rule that has been in place in certain ‘conservation areas’ in Westminster since 2009.
The council will launch a three-week consultation on its plans before making a formal application to the Government.
The council said: ‘Powers to ban new boards help us protect the look and feel of our city and encourage firms to move to environmentally friendly, digital forms of advertising.’