Residents in Stafford could receive a cash bonus if they are recycling their waste properly.
Stafford Borough Council has launched a recycling doorstep challenge, where households will be offered £60 in cash if they have no recycling in their green rubbish bins.
The scheme is part of the council’s target to increase recycling from 53% of all household waste to 60%.
Cllr Frank Finlay, the council’s cabinet member for environment, said: ‘We have had tremendous support in the past for our recycling initiatives and I hope this will prove a popular addition to help spur the community on.
‘Where other councils may have looked to fine residents for not recycling properly - we want to reward those who are doing all they can.’
Council staff will choose the addresses at random to take part in the ‘coming to a bin near you’ challenge.